Now in South Africa, Mielle Organics launched in the USA in 2014, by husband-and-wife team, Melvin & Monique Rodriguez, an African American couple, whose vision was to create products for textured hair using premium natural ingredients that allow the woman of colour to access high performing products at a fair price. Mielle Organics is armed with an array of products including best sellers: Rosemary Mint Scalp & Hair Strengthening Oil, Babassu Oil and Mint Deep Conditioning Protein/Moisture Replenisher, just to name a few. With a heavy emphasis on incorporating organic ingredients being its “root to results,” Mielle Organics continues to create a line of natural beauty products for all hair types. Mielle Organics products are now in South Africa and can be found in selected Clicks and Dis-Chem stores as well as online.

Melvin and Monique said, “we are excited about the next phase of Mielle Organic’s journey and look forward to growing the brand’s franchise in South Africa.”